Email Marketing Specialist

Eligibility for this role

This is a full-time permanent position. Applicants must meet the following criteria to apply:
  • Underemployed (employed below their level of education or work part-time)
  • Between 15 and 30 years of age at the start of the internship
  • Canadian citizens, permanent residents or persons granted refugee status in Canada
  • Legally allowed to work according to the relevant provincial and Canadian legislation and regulations
  • Post-secondary graduates – this is not a requirement for residents of the Yukon, Northwest Territories and Nunavut applying for internships in those territories

If you have any questions please reach out to

The Company
Smart Nora is a Toronto based growth phase company with strong ties to tech, design, hardware, IoT, and consumer health communities. It has improved sleep and relationships for tens of thousands of couples around the world. Our focus is on enhancing the sleep and wellbeing of others by inventing practical software and hardware products. Our debut product is the world's most comfortable snoring solution and has been listed on Oprah’s Favorite Things, as well as Good Morning America, TIME, TODAY, and BBC. Good health starts with a great night's sleep.
The Team
We are an ambitious, tight-knit team with an open work environment and a self-directed approach. We work remotely at the moment and have an office at King+Spadina.

The Role

We are looking for an ambitious, detail-oriented, continuous learner to join our team as an Email Marketing Specialist. This role is a full-time, permanent position.

Duties and responsibilities

  • Manage the planning, execution, and continuous improvement of our existing email marketing campaigns and flows.
  • Coordinate A/B testing of various email campaign features (ie, subject lines, copy, layout etc) to drive engagement and conversion.
  • Develop channels and contents to acquire new leads and keep track of the performance.
  • Analyze campaign results and present findings to marketing and executive leadership teams
  • Design and execute marketing automation campaigns based on segmentation, user behaviour, or customer data.

Knowledge and skills

  • BA/BS degree in marketing, business, or a related field
  • 3+ years of email or campaign marketing or marketing operations experience
  • Experience in using marketing tool, like Klaviyo, MailChimp, Google Analytics, etc
  • Ability to read and code HTML and CSS is a plus, but at minimum, capacity to use HTML and CSS in email production
  • Excellent project management skills, attention to detail, analytical mind and results-driven
  • Willing to be open-minded and to learn new skills
  • A compulsive adherence to A/B (or multi-variable) testing.

Education required

  • A degree in marketing, ideally with a focus on digital


  • $50-60k commensurate with experience and value brought to our team
  • inclusion in Smart Nora's employee health and dental plan

How to Apply

Please apply through this link with your Resume.


Accommodations are available on request for candidates throughout the application process. Please let us know your needs so that we may accommodate. This position was posted 2020-09-09. We aim to hire by the end of September.